Tuesday, September 29, 2009

An Introduction To Traffic Exchanges

A traffic exchange is a membership website where the members can promote their own web pages by earning or buying "credits". Credits can be earned by viewing other members' web pages - otherwise known as "surfing for credits".

To surf for credits all you need to do is to log in to the traffic exchange and hit the "Start Surfing" button. You will then be shown a member's web page and a countdown timer. How long you will have to view the page varies from traffic exchange to traffic exchange and also depends on your membership status, but typically the timer takes 10 seconds to run down. When it hits zero you will have earned a credit and will be able to view a new web page. To do that you usually have to complete a simple "icon matching" task with a click of your mouse.

The more you surf, the more credits you will earn. And with some traffic exchanges you will also stand the chance of winning bonus credits and even cash prizes.

As your credits accumulate you can allocate them to your web pages, which will then be shown to other members of the traffic exchange.

Most traffic exchanges operate a "surf ratio" policy. This simply means that you need to surf more than one page in order to generate enough credit to have your page viewed in the system. Some traffic exchanges offer a 2:1 ratio, 3:1 or a 3:2 ratio, with a 1:1 ratio reserved for members who upgrade.

Another option for traffic exchange members is simply to buy credits. Traffic exchanges often hit you with "One Time Offers" where you can get a lot of credits at discounted rates if you buy straightaway.

As well as page viewing credits, traffic exchanges also offer "banner ad" and "text ad" impressions. Banners and text ads are shown above or below pages that you view when you surf for credits. You can get these impressions at a much cheaper rate than standard page-viewing credits. On the other hand, click-through rates are typically quite low.

Typically, a traffic exchange is free to join and has several "upgrade" options where you must pay a small monthly fee to secure the benefits.

So what are the benefits of upgrading?

It could be all or any of these benefits:

1. You get several hundred credits added to your account each month.

2. Your "surf ratio" improves.

3. The countdown time decreases.

4. You get new members randomly added to your "downline".

5. You earn more in credits or commission whenever you recruit a new member for the traffic exchange.

Yes, traffic exchanges are also online affiliate businesses and when you join one you are allocated an affiliate number. If you check your member's area you will see that there is a section devoted to promoting the traffic exchange. You can go there and get banners for your website or blog, and other promotional material such as email letters and so on.

Since you will be given free credits whenever you recruit someone to the traffic exchange, it makes sense to devote some space on your website or blog to promoting the traffic exchange.

You will also be encouraged to promote the traffic exchange on other traffic exchanges. A lot of people join several traffic exchanges to gain extra exposure for their web pages, and also cross-promote their traffic exchanges in order to generate a lot of credits in the form of commission when people join traffic exchanges through their links.

When you use a traffic exchange to promote your website, here are a few common pitfalls that you will want to avoid:

1. Don't promote pages that take a long time to download.

2. Don't try to promote your main product with a long sales page. Keep your pages clean and simple with a basic message and either a sign up form for more info, or a "click here" button that will open up your main promotional page in a new browser window.

3. If you use a video promotion, don't take more than ten seconds getting to your main message.

4. Make sure you do not run out of bandwidth - it is amazing how many times you see a "bandwidth limit expired" message instead of a member's page when surfing traffic exchanges.

5. Do NOT promote XYZ traffic exchange on XYZ traffic exchange!! This sounds unbelievable, but a number of clueless people try to get traffic exchange members to join the traffic exchange that they are surfing on and are therefore already members of! Duh!

Traffic exchanges offer website owners a cheap and cheerful method of promoting their website pages and can be very effective if you know how to work them.

Thank you.

Wednesday, September 9, 2009

Why a Good eMail List is Vital to the Health of Your Business

If you really want your Internet business to thrive you absolutely must succeed at email marketing, and the only way to do that is with a good email list. Maintaining a good email list can provide all kinds of benefits for an Internet business.

To start with, regardless of whether you are trying to make sales, promote an affiliate website, provide content production, or just generate ad revenue, e.g., adwords campaigns and the like, you've got to have customers. With a good email marketing campaign you can give your customers a sense of real appreciation. Reinforce that you did not forget about them the moment they gave you their money. Their business mattered to you, and you want more of it. In a world where business dealings are becoming increasingly impersonal, this is a sure fire way to build a rapport with your customers that will ultimately boost your bottom line.

Not only do you need to keep track of the email addresses of your existing customers, it's essential to try to obtain the email address of any prospective customers as well. Whether it's by keeping a log of customer service emails, or setting up some kind of membership feature, you should try to get their email address. If they are interested enough to have found your website, they are interested in whatever you may have to offer. You may not be able to get them to buy your product, subscribe to your pay service, or even click an ad, but you will be able to let them know when you have any specials, or any new content for them to look at, or any new services that they may be interested in. If they did not have any interest at all in what you had to offer, you would not have their email address in the first place.

The best part about having a good email list, and using a clever email marketing campaign, is the way it can generate revenue. If you can drive Internet traffic to your website and get a steady flow of new customers, that is great. It would be even that much better if you could obtain there name and email address to add to your list.

If you want to grow your volume, and grow your business, you are going to need to make sure that you not only get new customers, but repeat customers. The longer you work at building the customer - business relationship with an email marketing campaign, the more people you will manage to pull into your customer base. As your customer base expands, so does your business, and your profits.

If your goal is to expand your Internet business until you are living comfortably, working from home and working for yourself, you absolutely must maintain a robust email list, and conduct effective email marketing campaigns.

Thank you.
Anthony Odiase.
http://www.website.ws/tonisyl
http://www.anodias.com

Wednesday, September 2, 2009

Making of Internet Marketing Skills to Make Money Offline

The World Wide Web has become the ultimate and most convenient source of information for people all over the world, which explains why a lot of internet marketers are striving hard to earn a stable income through their online businesses. Trends of all kinds have evolved, been adopted by hundreds of online businessmen and women, and are constantly being used to make sales and break quotas for many years. But there is a new trend that enables internet marketers to actually expand their businesses and services even more, and that’s through offline internet marketing. The term sounds like an oxymoron, but it is possible and has proven to be very lucrative to many internet marketers already.

Internet marketers all over the world are now learning how to making of internet marketing skills to make money offline. They do this with the help of outsourcing services and automation in terms of advertising their businesses to offline customers. This enables them to save time and effort on the actual work with regards to the website and at the same time can appeal personally to their clients the services and benefits they are going to get through their internet marketing skills. For example, an internet marketer can set up ads about his or her business all over his or her area in order to get the potential customers’ attention. They place the website of their business, contact numbers, email addresses, and wait for the calls and emails to start coming in. They then hold meetings, rendezvous, and all kinds of get-togethers to be able to explain how the system will go, how the website will bring in the benefits and profits, and how much they are going to be spending every month.

Your clients will probably be wondering what they are going to get from the websites, which is your cue in letting them in on the possibilities that internet marketing can provide. For instance, if the website you are building is for a restaurant, customers who are interested can easily access the official website, read through the content, and if they are interested can sign up in the mailing list to be able to get updates such as events, promos, new menus, etc. Not only is traffic going to build up but sales will be booming through several well-written emails alone. This scenario is internet marketing working at its best already.

When it comes to making of internet marketing skills to make money offline, personality and communication skills are also very important. This is so because you will be dealing with clients who more or less do not have an idea of how much they will be spending for internet marketing services, how much they are going to earn from the websites to be built, and the like. By offering them a price that they cannot refuse and are very affordable as compared to the expenses on actual advertisements, you can easily get your clients hooked on to you like never before. What’s more, you don’t have to be the one working day and night in creating websites and hosting them up online since there are very trusted outsourcing companies all over the world who can do that for you. All it takes is a few hours per day monitoring the system and progress of your clients’ websites and you’ll be earning over $10,000 per month.

Thank you.
Anthony Odiase.
http://www.website.ws/tonisyl
http://www.anodias.com